Next week, I’ll be heading to Dallas for my fourth CryoCon, and this year, it feels more significant than ever. CryoCon has always been a hub for innovation, industry conversations, and the future of cryotherapy and wellness , but this time, I’ll be attending with two major milestones that make it even more special.
Read MoreImagine having a simple, science-backed tool that helps you fight inflammation, relieve pain, and slow down aging—without medication, expensive treatments, or invasive procedures. Cold therapy is that tool, and it’s been used for centuries by elite athletes, wellness experts, and health-conscious individuals to optimise recovery and longevity.
In Reinventing Cool: How to Make COLD Your Best Ally Against Inflammation, Pain, and Aging, Maria Ensabella and Antra Getzoff dive deep into the transformative power of cold and how you can harness it to improve your health, performance, and overall well-being. The book, set for release on March 25, 2025, is your ultimate guide to making cold your secret weapon for a healthier, stronger, and more youthful body.
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